![]() A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. The opportunities for any brand can include areas of improvement to increase its business. Limited presence in emerging markets and European countries Stiff competition from many Indian and other global brands means limited market share growthĢ. Here are the weaknesses in the Sun Pharma Industries SWOT Analysis:ġ. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Strong brand presence in India and US markets They have successfully acquired Taro pharma which has further consolidated their position in Indian marketsĥ. They have strong marketing & sales force of over 12,000 employeesĤ. ![]() Introduction of Pantoprazole & Eloxatin in US market has very limited competitionģ. Strong growth in emerging market businessĢ. Below are the Strengths in the SWOT Analysis of Sun Pharma Industries :ġ. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. The strengths of Sun Pharma Industries looks at the key aspects of its business which gives it competitive advantage in the market. Let us start the Sun Pharma Industries SWOT Analysis: Sun Pharma Industries Strengths ![]() They are international specialty pharma company with strong presence in Indian & US generics marketįor Sun Pharma Industries, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position. ![]() Cardiology, psychiatry, neurology, gastroenterology, dibetology ![]()
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